Check Availability

The Grit Blueprint Podcast

Design, Detail, And Distinction: with Eric Reidinger, COO of Elevation Building Co.

June 17, 2025 Length: 24 min Watch on YouTube (opens in a new tab)

On The Grit Blueprint Podcast, Eric Reidinger, COO of Elevation Building Co., shares how the company creates distinctive luxury homes in Atlanta's North Metro area. He explains its process-driven approach, its design partnerships, and why it builds smaller, cohesive communities with meticulous attention to detail.

Book a CallSee All Episodes

About This Episode.

Eric Reidinger shares how Elevation Building Company creates distinctive luxury homes in Atlanta's North Metro area through their unique process-driven approach and design partnerships. Their custom home building strategy focuses on smaller, cohesive communities with meticulous attention to detail that sets their properties apart from production builders.

Visit elevationbuildingco.com or find them on Instagram at @elevation_building_co to learn more about their custom homes in the Alpharetta and Roswell areas.

  • • Started building in 2006 and founded Elevation Building Company in 2017 with business partner Justin Mims
  • • Specializes in purchasing land and developing smaller communities (7-24 lots) to avoid competing with larger builders
  • • Implements a comprehensive pre-construction process where all design decisions are made before building begins
  • • Works with Heart Lock design to create cohesive community aesthetics while giving each home unique character
  • • Completes 5,000 square foot luxury homes in approximately eight months due to efficient processes
  • • Partners with Magbee Contractors Supply for custom doors, windows, and millwork that create distinctive first impressions
  • • Creates lasting relationships with clients through the 3-year journey from pre-construction through warranty
  • • Recommends homeowners find a builder before purchasing land or hiring an architect to avoid budget surprises
  • • Current projects include Mason in Roswell with English arts and crafts homes and Provisions in Canton featuring modern farmhouses

Key Takeaways.

  • Eric started building in 2006 and founded Elevation Building Company in 2017 with business partner Justin Mims.
  • The company buys land and develops smaller communities of 7 to 24 lots to avoid competing with larger builders.
  • All design decisions are made in a comprehensive pre-construction process before building begins.
  • Efficient processes let the team complete 5,000 square foot luxury homes in about eight months.
  • Homeowners should find a builder before purchasing land or hiring an architect to avoid budget surprises.

Questions and Answers.

Where does Elevation Building Co. build homes?

Elevation Building Company builds luxury homes in Atlanta's North Metro area, including the Alpharetta and Roswell areas. Current projects include Mason in Roswell, with English arts and crafts homes, and Provisions in Canton, featuring modern farmhouses.

Should you hire a builder before buying land?

Yes. Eric Reidinger, COO of Elevation Building Co., recommends that homeowners find a builder before purchasing land or hiring an architect to avoid budget surprises.

Who does Elevation Building Company partner with?

It works with Heart Lock design to create cohesive community aesthetics while giving each home unique character. It also partners with Magbee Contractors Supply for custom doors, windows, and millwork that create distinctive first impressions.

Keep Watching.

See All Episodes

Book a Call

Pick a time that works for you. We will talk through your event, your audience and your goals, and whether Stefanie is the right fit.

Book a Call